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Mark Pekel

VP of Growth @Ongage

Mark's specialties took companies from launch to profitability through fitting their product to the right market, channel, and model, followed by centering on scaling it. In Ongage, he focuses on developing creative solutions for email marketing challenges. He believes that growth develops as a story, and like with all stories, the heroes need an exciting journey and to wield the right tools to conquer the trials they face.

Mark Pekel

VP of Growth @Ongage

Mark's specialties took companies from launch to profitability through fitting their product to the right market, channel, and model, followed by centering on scaling it. In Ongage, he focuses on developing creative solutions for email marketing challenges. He believes that growth develops as a story, and like with all stories, the heroes need an exciting journey and to wield the right tools to conquer the trials they face.

Deliverability

• By Mark Pekel

How to Use Google Postmaster Tools to Reach the Gmail Inbox

Google Postmaster Tools is Gmail’s record keeper. It analyzes and provides reports about your IP and how it’s been doing. With it, you can…

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18 min read

Deliverability

• By Mark Pekel

IP Warming for Large Scale Email Campaigns With Ongage

IP warming is a fresh start. It’s an opportunity to improve performance, reduce costs, and reach inboxes. There are several reasons why email marketers…

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15 min read

Deliverability

• By Mark Pekel

Email Authentication: What Is It and Why It’s Important

Email authentication functions as both judge and executioner on the uncharted highways of email marketing. Why do we need it? And how to set…

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11 min read

Database security

• By Mark Pekel

How Dealing With Insider Threats Stops Data Breaches

Insider threats are the biggest security risk to your organization. There are ways to deal with them, but you’ll have to prepare and take…

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2 min read

Funnel optimization

• By Mark Pekel

When Is the Best Time to Send Emails?

The best time to send emails is not a parameter that should depend on gut feelings. If you want to increase your engagement rates…

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10 min read

CRM email marketing

• By Mark Pekel

How Your Business Can Benefit From CRM Email Integration

If you don’t have a well-oiled CRM-email integration, you’re missing out on user events, real-time behaviors, advanced segmentation, and many more opportunities for profitable…

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9 min read

Free Download

The complete
deliverability handbook

Read the most significant, most organized volume of information written about email deliverability.

The complete
deliverability handbook

Read the most significant, most
organized volume of information written
about email deliverability.

Free Download

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