Coming up from the Ongage and Mailgun teams, join us for this webinar, where we discussed 4 of the best email personalization best practices to improve your email results, and drive your ROI.
Long gone are the days of one size fits all emails — 2019 will only further cement the rise of the savvy consumer, who demands a tailored, relevant and personal experience with your emails on the right device, at the right time. To meet the ever-growing demands of your email recipients, personalizing your email content should be at the top of your to-do list.
Elena Aguirre-Guidet, Product Marketing Specialist at Mailgun, and Ilana Foyer, Head of Customer Success at Ongage, covered a range of information central to nailing personalization within your email marketing operation, including:
- Segmenting for success
The different ways to segment your mailing lists in more meaningful ways, to enhance engagement
- Testing your efforts
The pitfalls of A/B testing your emails and how to do make sure you’re approaching and conducting your tests correctly
- Dynamic content
Where the addition of dynamic content within your emails can not only improve your content, but make your life way easier in the process!
- Timing to perfection
We’ll discuss how to figure out your timing sweet spot for your email marketing campaigns
The complete
deliverability
handbook
Read the most significant, most organized volume of information written about email deliverability.
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Powering up with Ongage & Mailgun
Mailgun is the email solution for Developers, trusted by Development teams worldwide and featuring a powerful sending infrastructure to manage email delivery for high volume senders. Ongage gives you the built-in plug and play integration technology you need, to power the Mailgun solution in sync with your Ongage dashboard. Find out more here.
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